Call scripts
Cold call script for hospitality and hotels
Hospitality managers are always mid-shift. Respect their time, lead on occupancy or reviews, and keep it short.
The script
You call a hotel or restaurant manager to sell a service that lifts bookings, occupancy or reviews.
YouHi Laura, it's Sara from [your company] — I know you're likely between services so I'll be fast. Are midweek nights your soft spot for occupancy, or is that already handled?
ProspectMidweek's definitely our weak point.
YouThat's the exact gap we fill for hotels your size — filling Tuesday and Wednesday without discounting your rate to nothing. Are you leaning on OTAs for those nights?
ProspectMostly, and their commission eats the margin.
YouThen this is worth 15 minutes when you're off the floor. I'll show how similar hotels lifted midweek direct bookings. Better to talk after lunch service or before opening?
ProspectAfter lunch, around 3, is calmest.
YouPerfect — I'll call at 3 tomorrow with two local examples ready. Thanks for squeezing me in, Laura.
ProspectNo problem, talk tomorrow.
Make it land
- Acknowledge their shift; calling 'between services' shows you know their world.
- Lead on the specific soft spot — midweek occupancy, empty covers, review scores.
- Name the OTA commission pain; direct bookings are the outcome they crave.
- Book the follow-up around their calm hours, not yours.
If they push back
'We're too busy to add anything new.' — 'That's exactly why this runs in the background — it fills midweek without more work for you. 15 minutes at 3 proves it.'
How Tepio helps you run it
Tepio notes each venue's quiet periods and best call windows, so hospitality calls land when the floor is calm, not slammed.
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