Call scripts
Cold call script for handling common objections
Objections are reflexes, not verdicts. Acknowledge, reframe, and ask one more question instead of arguing.
The script
You're mid-call and the prospect throws the usual brush-offs; this script keeps you in the conversation.
ProspectLook, I don't have time for this right now.
YouTotally fair, and I'll respect that — I need 30 seconds, and if it's not relevant I'll let you go. Deal?
ProspectFine, 30 seconds.
YouWe help teams claw back an hour a day of call prep. Quick question — is prep time even a problem for you, or are you sorted there?
ProspectIt's a problem, but we've got no budget this quarter.
YouUnderstood — then let's not talk money today. If I show you the time saved and it's real, would next quarter's budget conversation be worth having?
ProspectIf it's genuinely an hour a day, yeah.
YouThen let's book 20 minutes to prove the hour first. Budget follows proof, not the other way round.
Make it land
- Acknowledge the objection before answering; agreement lowers the defenses.
- Trade 'no time' for a tiny, time-boxed ask (30 seconds) they can say yes to.
- Separate 'no budget' from 'no interest' — one is timing, the other is a real no.
- End every rebuttal with a question so you keep control of the conversation.
If they push back
'We already work with someone.' — 'Good, that means you value this. I'm not asking you to switch — just to see one thing they might not do, so you're comparing.'
How Tepio helps you run it
Tepio surfaces suggested rebuttals in the call panel based on the objection you log, so you're never caught flat.
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