Staffing & recruiting

Cold calling in staffing & recruiting

Recruiting is a timing business: the agency that calls the week a role opens gets the fee. Everyone else is too late.

Why cold calling works here

Staffing runs on live requisitions and urgency. A hiring manager with an open role and a slipping start date is in real pain, and cold calling works because that pain is time-sensitive and expensive — every unfilled week costs productivity. The double sell (win the client, then place the candidate) means the call is really about landing the req and proving speed. Job postings, growth news, and turnover are your live signals.

Pains you can lever

  • Open roles sitting unfilled for weeks, hurting output
  • In-house recruiting drowning in unqualified applicants
  • A current agency that's slow, expensive, or sends bad fits
  • Hard-to-fill niche or technical roles no one can source
  • Seasonal or project spikes with no bench to draw on

How to open the call

Reference a live opening: 'Saw you're hiring for [role] — how long has that been open? Most managers tell me the start date's already slipping; I can put three qualified people in front of you this week.'

Objections you'll hear (and how to handle them)

We handle recruiting in-house.
Great for most roles. On the one or two that are dragging or too niche, though, in-house often stalls. Give me the hardest req and I'll work it on contingency — you pay only if you hire.
We already use an agency.
Fine — I'm not asking for exclusivity. Put me on the same role in parallel; whoever sends the better candidate first wins. That competition tends to help you.
Your fees are too high.
Compared to what — the cost of a role sitting empty another month, or a bad hire you replace in 90 days? Let me fill it fast and right, and the fee pays for itself.

What Tepio's AI brief surfaces here

Tepio's AI brief reads the company's site and job pages to surface current openings, growth signals, and the roles they hire repeatedly — so you call about a real req, not a generic 'do you need staff' pitch.

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